That said, Microsoft has committed to not increasing the price of the subscription service as a result of the Activision-Blizzard deal. That's a lot of money Microsoft will lose in sales and unless it can make up for this with a massive increase in subscribers, it's hard to imagine how Microsoft will begin to recoup its mammoth investment. With Xbox's massive acquisition of Activision Blizzard looming, many have grown concerned the $68.7 billion deal could impact the subscription service as presumably all of Activision Blizzard's catalog going forward will be added to the subscription the day of release. However, if you're a subscriber worried about this happening soon, you don't have anything to worry, according to Microsoft at least. Of course, eventually the subscription service will increase in price, as everything does for a myriad of reasons. That said, Activision has once again reiterated a price increase is not on the horizon. At $10 and $15 a month respectively, the deals almost feel too good to be true, which is why many are skeptical they will remain these prices. If it's got Game Pass, it's an Xbox, and Microsoft wants fans to be playing on it, no matter its name or hardware.Xbox Game Pass and Xbox Game Pass Ultimate are some of the best deals in gaming not just right now, but in the history of gaming. Perhaps, going forward, what qualifies as an Xbox won't be determined by the box itself, but by the ecosystem. Microsoft's next console is just called " Xbox," and many Xbox exclusives will come to both the One and the Series X, blurring the lines between consoles and generations. The company's reliance on Game Pass appears to be so significant that it's made Xbox downplay the importance of next-gen. The service itself isn't doing Microsoft much good, but it's finally giving consumers a reason to buy an Xbox over a PlayStation. This explains why Game Pass won't come to the Switch or other, non-Xbox consoles. Instead, Game Pass is meant to add value to the Xbox ecosystem. Microsoft has admitted Xbox Game Pass isn't very profitable, which is hardly surprising, given just how many games it gives subscribers access to.
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